KUALA LUMPUR, June 18 — Let’s face it, it’s not easy to eat healthy and have an active lifestyle at the same time. Especially if you are working full-time, have a family to take care of, household chores to finish.
Don’t worry, Elyn Pow of Rawsome is here to help… whether it is your diet or work-out regime.
The working mother turned entrepreneur started selling chia seed puddings two years ago from home.
Last August, she opened Rawsome HQ in Taman Tun Dr Ismail where you can dine on healthy meals, desserts and drinks. It also houses a yoga studio, event space and retail shop.
“I did the chia seed puddings because I have a sweet tooth and my family has a diabetic history. I’m very careful with my ingredients as I believe that sugar is the culprit. I don’t even use brown sugar or cane sugar. I use the Big Tree Farms Organic Coconut Sugar that is low GI because I eat it every day. Even if I sweat so much, my sugar level is borderline because it’s genetics,” said Pow.
The mother of two attributes her youthful looks to her active lifestyle and philosophy, “Healthy eating is part of a healthy lifestyle. You cannot just eat healthy and not work out or work out and don’t eat healthy,” she added. Whatever you see served at Rawsome HQ is what Pow eats on a daily basis.
As a homegrown brand, Pow also believes in supporting other local businesses. For her puddings, she uses organic chia seeds sourced from Seremban-based Spoon Health.
The granola is by The Kettlebowl and cacao nibs from Vie Verte. As Pow believes in promoting an active lifestyle, each chia seed pudding costs a reasonable RM13.90.
What drives Pow’s passion is how she is helping change people’s lifestyles. Most of her customers are women in their thirties. “They probably have a family and a stable source of income already. They know what is life and want to live longer to see their kids. Now they have time to invest in their own lives.”
When Pow introduces them to something new like spinning classes, the women say they feel alive and energised. Pow also achieved success with a group of working women who didn’t have time to work out. She introduced them to chia seed puddings as a meal replacement and some of them lost 2.2 kilogrammes within a week!
At Rawsome, the chia seed puddings are delivered fresh to you. This ensures you can store them refrigerated for up to five days. If you dine at Rawsome HQ, it is made upon order.
Pow says that most of their customers still prefer delivery and the bulk of their income is from deliveries.
You will be spoiled for choice with the different variations of chia seed puddings here. There are so many combinations that even Pow can’t keep track!
You have various ranges that utilise yoghurt, milk, kombucha jelly and even soy milk for the lactose-intolerant. There is also a range with…